The Importance of Branding Photos
Why are branding photos crucial for your business? When looking for a trustworthy business, the first place potential clients look are websites and social media pages. This is where your clients get their first impression. These photos tell a story: who is behind the brand, what they stand for, and why they should choose this business. We want to make sure your photos represent your brand perfectly, so we put together our top favorite tips for a branding session!
Interested in a branding session with A. Faith Arts? Each of our branding photoshoots are completely customized to you based on your team and vision. Read the information below for tips and contact us to schedule a consultation.
1). Know Your intention
It is so important to know the intention behind your photos. What message do you want your brand to convey? Prepare for your session with a few keywords that describe your business: creative, organized, adventurous, client centered, etc. A. Faith Arts will have a questionnaire for you to fill out where we can help you brainstorm this brand vision, too!
2). keep your photographer in the know
First, make sure your photographer has all of your current website and social media. This will help us get a sense of your brand. Then, your photographer will work with you to create different goals and a mood board for your session. This is the time that you can send any must have photos or inspiration for your session. If you aren't sure, A. Faith Arts is prepared to come up with poses and ideas to make your photos in line with your brand.
3). Research your photographer's style
Every photographer has a different style. It is important to make sure your photographer's style matches your brand's style.
A. Faith Arts is timeless and true to tone. We like our editing to age well and help keep your branding fresh for years to come. For branding, we like to capture a mixture of headshots and active working photos. This captures the authenticity behind your brand and helps people put a face to the name!
Check out a few examples of our style below!
4). Location is Key
Location and time of day you choose for your shoot can make a big impact on your photos. For example, if your brand has dark and moody coloring, we might suggest using our upstairs lifestyle room or dark backdrops vs our light and bright setups. Outside locations are always a fun option and we always have our favorite location based on the vibe you are wanting to create. Don't forget to consider is inviting your photographers into your workspace! This is a great way to show future clients an insight into your process and what you look like in your element.
5). Prepare your outfits and props in advance
Consider taking props that are crucial in your business, like a products or your laptop. Outfits are another part of your session that will show off the style of your brand. If you need any help choosing props or outfits, reach out! We are always here to help!
6). Choose candid, find confidence, and have fun!
Candid photos are always a win!! We will guide you throughout your session to help create natural looking photos that capture your brand vision and personality. Having confidence is very helpful because that will shine in your photos, but most importantly, you should have fun! This is an exciting experience to help grow your brand!!
What people are saying about their branding photoshoot...
"We had the pleasure of working with Angela for our Guerrilla Group promotional photo shoot at Faith A. Arts, and it was a fantastic experience from start to finish. Angela was not only great at her job but also incredibly flexible, effortlessly adapting to the various ideas and locations we wanted to incorporate. She brought our vision to life with her keen eye for detail and her ability to direct the shoot with a perfect balance of professionalism and creativity. Her shop is visually stunning, providing a beautiful backdrop for our images that truly enhanced the final results. We highly recommend Angela and Faith A. Arts to anyone looking for top-notch photography that captures and elevates your concept with elegance and flair."
The Guerrilla Group
We loved capturing The Guerrilla Group's branding. We had an amazing day with Lindsay and MaLinda. Check out their brand's website below!
Book Now!
Branding photos are so important! We would love to capture YOUR brand! Inquire for a branding session with us here!
